Apple has named John Ternus as its next CEO, with the longtime hardware executive set to take over on September 1, while Tim Cook will move into the role of executive chairman.

Ternus currently serves as Apple’s senior vice president of Hardware Engineering and has been with the company since 2001, helping lead development across major product lines including the iPhone, iPad, Mac, Apple Watch, and AirPods. The leadership change comes at a key moment for Apple as the company faces growing pressure around artificial intelligence, product momentum, and its next phase of growth after Cook’s 15-year run as CEO.