Ultra AMA Recap

Ultra AMA Recap

CryptoDiffer team

We are glad to meet here:

Nicolas Gilot (@nighty9), Co-CEO of Ultra

David Hanson (@davidhultra), Co-CEO of Ultra

Emmanuel Gimenez (@Emmanuel_Ultra), Lead Community Manager

Q: Can you introduce yourself to the community? What is your background and how did you come to the idea to create your project?

Nicolas Gilot
Co-CEO

Sure, I’ll do a joint one for David and myself as we’ve been working together as Co-CEOs for the past ~10 years. We’ve met playing CS back in the days and grew an esport team when esport wasn’t yet a thing, fun time. From there we built multiple companies, first in the IT business then several in the game space; a PC game studio, a Mobile game studio, a monetization strategy company for video games, and lately a Game console for the chinese market in partnership with AMD (~120m$ project).

With this experience and the fact we’ve been following the blockchain space since 2011 when we were miners, we found the opportunity to create new features using blockchain extremly appealing to the Business of Games, where a lot of transparency was much needed. We gathered a great team around the idea and Ultra Games (our game distribution platform) and started working on it for the past 2 years.

David is Product and Techology oriented, when I’m managing the operation, business, legal and finance of the company

CryptoDiffer team

Can you briefly describe what is Ultra in 3-5 sentences? What technology stands behind Ultra and why it’s better than the existing one?

 

Nicolas Gilot
Co-CEO

Ultra is a games distribution platform which offers players the first ecosystem that aggregates all of their gaming activities in one place, such as buying, reselling and playing games, access to live-streaming platforms, tournaments, reviews and contests, as well as interacting in their favorite communities and with their favorite brands. Using blockchain-based technology, Ultra allows for innovative business customizations that offer a whole new set of income opportunities set to developers as well as players. 

We are working with the EOSIO stack and created our own sister-chain, which allows us to provide features using intant, nano transaction without any fees, as well as being compliant with legal and tax needs required by large corporates to operate.

Our SDK has feature parity with Steam, thus provide all the functionalites for an easy porting from their platform to ours, we are the first in the world to achieve such level of featureset, in addition to our blockchain functionalities (NFTs, split payments, etc…) and our serverless development solution embedded within the SDK

 

CryptoDiffer team

Q: What are the major milestones you have achieved so far?

Nicolas Gilot
Co-CEO

Our biggest milestone so far is to have a working closed beta, that some partners are already testing and giving feedback on, please check the video to have an idea of what we are building (https://www.youtube.com/watch?v=s1vHDkIUUr8).

But to get there, we have built a team that currently have more than 50 full-time team members. Including high profile from the video game industry. We are building a competitive product compared to Steam, and for that we need a lot of developers.

We have our office in Paris and plan to open a new one shortly.

We signed up over 130 game publishers and developers including a lot of the largest ones, 1 major partnership for user acquisition and operation of our platform in Asia, and one for user acquisition globally (both with large public companies)

 

Cryptodiffer Community

Is it possible that your project migrates to platforms such as playstation or Xbox?

I’ve seen similar projects (I think) like Cubiex, Decent, etc. Could you tell us what advantages your platform has over others, or do you have a different approach?

 

Nicolas Gilot
Co-CEO

It is possible, though I can’t provide more details on that yet, but that’s a spot on question.

Ultra is not a key reseller, we have a full game distribution platform like Steam, game upload/download/versioning, overlay, etc.. in addition to all the social elements, chat/voicechat/forums/…

The main difference is that we don’t stop at game distribution but are a full game ecosystem, so we integrate 3rd party apps like tournament platforms, item trading, betting, live streaming (Twitch/Mixer eg)

 

Cryptodiffer Community

What is the process of using ULTRA and what value does your token provide and how does it function?

Nicolas Gilot
Co-CEO

That should help answer your question: https://medium.com/ultra-io/in-this-article-we-will-provide-our-community-more-detailed-information-on-the-function-of-the-uos-5a809b6119fb

Cryptodiffer Community

Please share your opinion why game developers should come and develop on Ultra platform and get tokens since they can work for reputable game companies like EA Sports or Konami and receive instant cash!

Nicolas Gilot
Co-CEO

Game developers don’t have to change anything to their habits, we offer them several new revenue stream to their existing ones. EA/Konami are publishers, so they can publish on Ultra

Cryptodiffer Community

Why are you using EOSIO Technology? What are its benefits?

Emmanuel Gimenez
Lead Community Manager

Hello! Thanks for your question.

First of all I want to say that we are using EOSIO but we are modifying it for video game industry and our own need.

EOSIO is one of the best technology available, because it’s made to scale, and transactions are free and can be handled on the company side. Meaning our users will not need to pay any fee to interact with our blockchain.

Also EOSIO is powerful because it’s possible to integrate it seamlessly with our gaming distribution platform, at the end our objective is that gamers would not have to notice they are using a blockchain, and will just profit from incredible features that it allows such as items trading, game reselling, referral system, and so on!

 

Another important thing is that EOSIO is using C++, so it’s easier for us to recruit developers and it will be easier for third party to build their own smart contracts on Ultra since the video game industry is also using C++.

Cryptodiffer Community

Could you tell us about the source of income of your plateform ??

2- explain briefly about your tokenised Model ??

3-Why it was important for you  to choose blockchain?

Nicolas Gilot
Co-CEO

1. Commission on sales, advertisements (an appstore model + facebook model)

2. Explained in a previous question, can check on the post linked

3. Blockchain drasticly improve transparency, reduce costs of transaction, prove ownership (that can be then used to create interesting new features such as the trading of items, that can be rewarded both to players and game developers)

 

Cryptodiffer Community

As i see on website, that Ultra project is working on Gaming Industry ! So, which changes Ultra is trying to change and improving gaming industry as well as whats the benefits of ultra to Players ?

Which types of Games are available in Ultra Platform ? Can we purchase and play any games on Ultra and Is Ultra provides resell features on purchased games ?

Nicolas Gilot
Co-CEO

Provide a much better environment to gamers, cheaper games (as user earn money using Ultra), new revenue sources for developers/publishers

AAA to indie games, well curated. Ultra does provide resell of both games and items, up to the developer’s choice

Cryptodiffer Community

Do you guys going to venture with gambling games too which is very popular in other dapps?

Nicolas Gilot
Co-CEO

The way Ultra is designed, is to be extremly interesting for other apps/dapps to integrate, so we won’t be building the gambling games or apps but rather offer them to be on Ultra, and we monetize on the commission fees, the huge userbase + the features available are very attractive to other businesses.

 

Cryptodiffer Community

What´s your outlook on the future of cryptocurrencies? What can we do to keep increasing adoption? How can  you help to achieve it ?

Emmanuel Gimenez
Lead Community Manager

Cool question, I always like to go in high level discussion. Especially because I’m passionated about crypto, I’m working and invested full time in the blockchain space for at least 5 years now  So of course I believe crypto is a revolution, it will change the world, no doubt. 

Ultra is part of the answer when it comes to adoption. Gamers are one of the biggest community and in all countries. Attracting them in a blockchain ecosystem is really appealing for crypto lover like us. 

For that you need to have a seamless integration. It shouldn’t be hard to use, it should be natural. That’s why I’ve joined Ultra, and I think that’s why you should look at it and support it too. Because it’s not only about gamers, it’s about blockchain adoption too! 

 

Cryptodiffer Community

Q-) What are the significant role of your ultra.io token in your gaming plateform?

Q-) How do you feel about the future of the industry? Do you think mobile gaming is the future for regular gamers, and do you think that eSports has a future of strong growth ahead?

Nicolas Gilot
Co-CEO

Q1: answerd already

Q2: eSports is growing heavily since many years now, there are more ppl watching some games than playing them, brands poor more and more money to sponsor events, influencers are becoming the new medium of advertising; so yes eSports is here to stay, and grow

Mobile is more for casual gamers, you can’t do much with a mobile phone control that you can do with a keyboard/mouse or even gamepad

Cryptodiffer Community

Q1.Hello! I know that you are now working with Bitfinex, EOS Rio and EOS New York to optimize and launch a public testnet. How is your work progressing and when are you going to start?

Q2.Tell us about your collaboration with Xangle, what will it give you in the future?

Nicolas Gilot
Co-CEO

Q1: Hi! It’s doing quite well, we are preparing all the documentation as well for next BPs to be on-boarded easily. We will talk shortly about our upcoming Corporate BPs which are large companies running nodes of Ultra!

Q2: Xangle is providing transparency, which is a core value of Ultra, it was normal for us to work together and Xangle has been great to provide some clarity to the public

Cryptodiffer Community

Q:Can blockchain games enter the mainstream game market, or be limited to gambling games?

Emmanuel Gimenez
Lead Community Manager

Ultra is not about Blockchain games. Ultra is a game distribution platform powered by blockchain, but we will have ALL type of games. This is very important to understand, and people often are confuse on this aspect.

However, Ultra will of course support Blockchain games. And I personally believe in the future of decentralized games, but it will take a lot of time.

Most likely “normal” games will adopt some blockchain features first such as Non fungible tokens and items trading. And this is exactly on what we are working on.

Cryptodiffer Community

1.Ultra is a game distribution platform, can you explain to us how is blockchain needed for Ultra and what benefits does it have for using blockchain to distribute games?

2.Game distribution platforms have a tough competition, especially when there are platforms like Steam as your competitors, how do you plan on getting Ultra to the top list of platforms for games distribution platforms and beating other competitors?

Nicolas Gilot
Co-CEO

1. all transactions, payments (fiat from creditcard/paypal etc are all exchanged to UOS tokens), ownership of games as a token that can be traded where the publisher received a cut at every trade, same for items, revenue split between publishers and developers at the sale, instantly (no trust needed anymore between the 2 parties), influencer marketing paid by UOS, from the game developers/brands (and the referral is transparent, can’t fake it as the transaction is recorded)

2. The only real competitor today is Steam, the others are or unproven, or failing, and this is because they release an incomplete solution that doesn’t have enough depth to become a market leader; which is what we provide with Ultra; think of it as if you had an old Motorola (Steam), and you have some other factories producing similar phones, won’t work; we are building the iPhone compared to the Motorolla 🙂 Where everybody can integrate their apps and become a profitable business using Ultra’s functionalities and userbase

 

Cryptodiffer Community

Who will be the block producers on Ultra and will they need to stake coins to be so?

Emmanuel Gimenez
Lead Community Manager

We just announced 3 block producers from the EOS ecosystem:

EOS NY

EOS RIO

BITFINEX

Our plan is now to add what we call “Corporate Block producer” and they will come from the video game industry (or connected to it).

I think you should really join our channel https://t.me/Ultra_ann

Because the next Block producer announcement will surprise a lot of people in the crypto space, so be the first to be informed 

It should happen soon…

Today, we are really excited to publicly release the name of our 3 first Technical Block Producers: Bitfinex, EOS Rio and EOS New York are joining Ultra! 

More: https://medium.com/ultra-io/today-we-are-really-excited-to-publicly-release-the-name-of-our-3-first-technical-block-producers-a39aa9733af5

Cryptodiffer Community

1- How NFT Works in ULTRA? What’s the use of NFT in Rewarding system?

2- Robot Cache charges 5% Platform Revenue Share, and Ultra charges 15%! What’s your take on this? Ultra can charge 5% & Share more revenue to affiliates .!

Nicolas Gilot
Co-CEO

1. NFTs are at the center of the platform, each games are NFTs (our own solution, very flexible), and we can tokenize about everything on the platform as well (we have our own development environment in the SDK that can interact and create NFTs), in addition to our backend solution that offers all the customization of the smart contract without coding skills needed. NFTs can be use as rewards yes, for tournament platforms for example.

2. Can do the math, we did, and 5% is not a viable business (just a payment processors already takes ~3-4%, JUST for the payment), so we think it’s a fun claim to say 5% and after charging tons of other services to the game developers that are usually included in any distribution platforms:) We can be 0% and charge all our staff and service cost to devs, how great would that be?

Jokes asides, they are only doing game distribution + game resell in a very rigid model, that seems like not be very appealing to developers

Cryptodiffer Community

Does #Ultra only serving the Game distribution for right now? Do Ultra provide game development utilities for the Game Developers? If yes, how can a game developer apply for it?

Nicolas Gilot
Co-CEO

Good question, actually we have a LOT of tools for game devs, every devs who saw it are super excited 🙂 To apply as a game dev, go on ultra.io, we have a button to submit application as a game dev

Cryptodiffer Community

Revenue is very difficult to be generated by crypto projects, how does Ultra plan on creating revenue so it can sustain it’s long term survivability?

Adoption is very crucial element especially for such platform as yours, How do you plan on getting your platform adopted and been put to use in daily use by gamers?

Nicolas Gilot
Co-CEO

We are not a typical crypto project, we are a business using blockchain and crypto, so we apply the same successful receipes we’ve been using in the past to achieve profitability, get the right team, right partners, onboard users, optimize monetization.

To acquire users, we do it through couple ways, partnership (~70 million monthly active PC gamers from China), semi-conductor partner bringing ~1m new users per month, but also all the influencers and developers who are earning much more money than they currently are, creating a strong interest for them to target user to Ultra instead of Steam. We replicate the model we have for China to other regions, such as Korea, Japan, South East Asia and Russia.

Cryptodiffer Community

Why do you decide to build your own blockchain in lieu of using current available blockchain on the market to save time for other purposes?

Emmanuel Gimenez
Lead Community Manager

To build a variety of software tools for faster consensus, and more secure smart contract execution

Cryptodiffer Community

When you refer to reselling second-hand games, how will this be possible? Is it with the transfer of the key?

How do you expect access to beta gaming tests? Is it necessary to meet the requirements of a particular game or could it be free?

Nicolas Gilot
Co-CEO

Games are tokens, owning the tokens = downloading and launching the game, so no keys. Players exchange the token.

Players are paid to participate to beta test and give feedback through market survey, dev decide what target audience, we provide the opportunity to the players, we are very heavy on machine learning and AI to provide optimal targeting

 

Cryptodiffer Community

What are the advantages of Ultra Project  for Developers who creates the games as well as players ? Why developers and players Choose Ultra Project than other platforms ?

Can you explain whats the main use-case / Utilities of Ultra Tokens ? Where we can use Ultra tokens as Purchases or payments ?

Nicolas Gilot
Co-CEO

Purchases are currently on Bitfinex – UOS

UOS (native token) will be usable on Ultra and also other platforms/services as a crypto currency

Cryptodiffer Community

Hi Ultra and CD team, how r you? Btw Your team has announce one of your reason plug to the game distribution world was because the game market system is pretty unfair? what’s you meaning by unfair, in what’s perspectives? and will the underground developer can exist too using Ultra, i mean their share, will it be fair in their perspectives? 

Nicolas Gilot
Co-CEO

Hi! Great. Steam has taken 30% commission for way too many years, in the early days (15 years ago) that was ok as they were providing a lot of value, now it’s a sea of games published every day and the cut taken is not making sense anymore, but the monopolistic position is what allowed them until now to keep it as is.

Ultra has a solution for smaller studios and developers to be visibile through our influencer marketing solution and integrated ads solution

Cryptodiffer Community

Why does a developer need to come Ultra? They can sel it directly! Similar for a gamer too.

Is there any game Ultra is developing? Is there any advanced game engine Ultra developing?

Emmanuel Gimenez
Lead Community Manager

Most games are sold on marketplace right now. Steam, Apple store, Google play etc. They can sell it “directly” but it’s much more complicated because distributing games and building them is two different thing.

It’s true that some large game devs built their own distribution solution such as Blizzard with Battle.net, and they are doing ok. But it’s a minority, and it’s not guarantee that in the future they remain competitive, or that it makes sense for them to keep this aspect of their business that cost them a lot of money too.

Why not put all actors on the same table (a blockchain) and create a standard where everyone will profit from? 🙂

Cryptodiffer Community

Can you us about Ultra Miner — Our Non-Inflationary 1 Button Ultra Coin Mining   ? What were the it’s benefits  ?

Cubiex is also building a steeming platform + platform in which person can play game with other players  and get reward in their own token . How unique your Project is   ? What were your advantage that your competitors don’t have  ?

Emmanuel Gimenez
Lead Community Manager

Right now how it’s presented in the white paper, is to allow players to use their graphic cards to mine PoW blockchain, in a very simple way. Then, in the background we take care of everything and we buy UOS on the market to send to their wallets, they use it to buy items on their favorite games for example. 

This is one of the UOS use case and that participate to its value.

But we have even more exciting thing coming in this aspect. In the coming weeks or months we will have an announcement regarding this feature, and the WP will be improved on this aspect, it’s all I can say for now, but we are working on it. 

 

Cryptodiffer Community

1- While BitFinex has low trade volume, you still chooses to partner with it! Why?

2- ULTRA paper is saying about 32 Billion dollar market and 88% of it is untapped! Well, what’s the approch of ULTRA to mobilize those 88% of market? And how can Ultra impact?

Nicolas Gilot
Co-CEO

1- Bitfinex has an amazing technology, clearly one of the best exchange out there, their volume on altcoins as no link with us working with them on technology aspects.

2- We are making a platform that is suitable for every % of those 100%, by making it very flexible and customizable, where each business can create their own model without being disruptive; we provide all the tools needed to achieve success, and that we will reach that by gathering all companies together in one place instead of each having a separate website/service, with their own login, payment system, and so on… Ultra really is a fully fledged eco system that includes all the needs of the player as well as the game developer or game service provider

Cryptodiffer Community

How does Ultra bridging traditional game runtime environment and blockchain?

Nicolas Gilot
Co-CEO

By using our SDK + EOSIO stack, which has fast and free transactions

 

Cryptodiffer Community

Q.1  South Korea. Esports is very popular in Korea. Maybe you’ve heard of a game called StarCraft. Haha! As the game market is a big place in Korea, there are also wealthy gamers in Korea, but there are also gamers without income. Do you want to inform your platform to Korean people? Do you have a marketing plan?

Q.2  Ultra’s decentralized gaming concept of the project seems to have sought to rule out many brokerage and intermediary distribution fees and costs. But after gamers get tokens through the platform, they must eventually be cashed for it to be a realistic income(Like fiat as dollars). They have to pay a fee through the exchange in this case. Have you ever considered how to cash it without an exchange like 3rd party? Since ultra token is not payment solution related, I don’t think gamers can buy a food or somewhat things for life. What if the ultra tokens are not supported on any exchange?(Of course some exchanges support for now)

Nicolas Gilot
Co-CEO

Q.1 We were in Korea couple weeks ago, here is a video actually of the event we organized https://www.youtube.com/watch?v=kZUrD4vsDM0

We were playing Starcraft back in the days so yes, very aware of how great it is esepcially in Korea!

Korea is an important market for us, we went there to visit the largest game companies whom we already know as we worked with them previously, to discuss bringing one of them as Operator of Ultra, like our Chinese partner is for china, therefore bringing their userbase on Ultra that becomes for them a new revenue stream.

 

Q.2 Players will be able to buy food, drinks etc using UOS, many solutions out there + we also will announce the Phase 2 of Ultra next year, including shops.

Regarding working with exchange, can’t give a lot of details yet on this but we are working on our own solution as well.

Cryptodiffer Community

Is ULTRA for Pro Players or do you also support a casual player like me?

What is the future potential of ULTRA and how do you plan to bring adoption?

Nicolas Gilot
Co-CEO

Ultra is for any type of players, and we will announce next year the part for every “user”, extending our services to non-gaming.

I actually read an intersting article today, and we solve what this article is highlighting as a problem for Facebook for all content providers

http://social.techcrunch.com/2019/10/24/facebooks-news-not-yours/

 

Cryptodiffer Community

Blockchain is a rapid-change industry. Can Ultra’s infrastructure design be promptly changed to be suitable with blockchain updates?

Nicolas Gilot
Co-CEO

Yes, that’s one of the reason we have a sister-chain of EOS that we manage ourselves

Cryptodiffer Community

Q1: Hi, I am a gamer, when using cloud service to download game, I usually get trouble with download speed of network even my network is not bad. How Ultra can solve this issue?

Q2: What kind of game will you focus to provide users on your platform?

Nicolas Gilot
Co-CEO

Hi gamer! 

Of course as a game distribution platform the core business of Ultra is to distribute games and FAST. 

On this aspect we are not building the tech from scratch, we are using well known technologies used by market leader. You can get more info about it on the WP. 

But I want to add that we are also improving this aspect, we will allow you to play your game faster, because we are building a new type of file management system for game devs. You will be able to play your game, even before the download is completed. 

It’s not a revolution, this type of tech is used by some actors already (Blizzard I think), but we want to push all game devs to do it, simply because our solution will be the best (very simple to use).

 

Cryptodiffer Community

Do you plan any token staking for gamers, so they can receive the rewards and decrease the token circulation supply? I think u can implement this in terms of gaming) like giving them “achieves” some “badges” and bonuses for staking tokens 😀

Nicolas Gilot
Co-CEO

Yes we do have staking both for gamers, developers and brands.

Players receive free games, unique items, perks (badges etc), skins, … think that we also have item trading and some items could only be acquired through stacking for example.. 😉

Developers/Brands receive advertisment credits by staking UOS, so by not exchanging back to fiat they actually earn money as they don’t have to spend more money on marketing.

 

Cryptodiffer Community

Q: What is your strongest advantage that you think will make your team leading the market?

Q: What is the progress of business development and what are some of your commercial partnerships

Nicolas Gilot
Co-CEO

Q: The innovation and adoption (and the team behind it), what is public information about Ultra is roughly 15% of what Ultra is, we are filling multiple patents so we have to keep low key on some aspects of Ultra, though that’s one of the reason we have so many large companies working with us.

Q: Well, we signed up over 130 game devs/publishers, signed multiple partnerships that will help drive mass adoption in various regions, and are receiving a lot of requests from projects to work with us; it’s really going well, the team has been working hard to build a platform that is exciting

 

Cryptodiffer Community

How’d you go about creating NFT’s on an EOS fork?

Nicolas Gilot
Co-CEO

Own custom solution, and 100% manageable through a well designed interface + our SDK, no need to understand blockchain

 

Cryptodiffer Community

Q1: When I look at your team members, I see that they have a serious background in the game industry. How did you come together as experts in the field and decide to build Ultra? You also try to bring the blockchain revolution to the gaming industry. Do you think the future of the gaming industry will really be on decentralized structures?

Q2: I think this question is important for the future of children. Serious rate of children at an early age are in the Game World. Sometimes we see that children lost their lives due to this sector. Do you think that you are trying to prevent the negative impact of game industry on children? If yes, how? If no, why?

Nicolas Gilot
Co-CEO

Q1: Yes we’ve been quite lucky to gather such a team, when the former CTO of Dell/Timewarner says he wants to join you to become your CTO after the first meeting, that’s a good sign you are building something exciting 🙂

I believe it will be a mix of centralized/decentralized solution, companies will always want to have some level of control if “things go wrong”, so EOSIO is a great way to solve their concern

Q2: I grew up playing games and ended up working in this industry, so I can’t say it’s only negative, you can learn so many things playing games such as management, strategy, social skills, and so on…

I believe Asia is doing a great job at protecting over usage, limiting how many hours can be played based on your age (when you are normally at school or physically developing yourself)

 

Cryptodiffer Community

Is your SDK similar to Enjin’s?

How will Ultra compete with Steam?

Nicolas Gilot
Co-CEO

Very different, Enjin is doing NFT, which is one of the feature within our SDK, alongside ~15-20+ other core features that are already developed, when you install our SDK you get access to everything you need as a game dev, which is very important as no devs wants to add yet another SDK for one featur

 

Cryptodiffer TEAM

Great, this was intense! Thank you for allocating your time today!

Community thanks for questions! It was really interesting!

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